Emjoi AP-18 Emagine Review: Has a Total of 72 Tweezers for Fast Epilation

by Garrick Dee | Last Updated:
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Emjoi is one of the few brands that specialize in manufacturing epilators. And this shows in the quality and performance of their products.

Emjoi AP-18 Emagine Review

The AP-18 Emagine is one of their favorite products thanks to the 72 tweezers that make epilating faster and less painful than other brands.

If there is a selling point for the AP-18, it would be the high number of tweezers and the 17mm disc opening that’s just right for plucking the hair.

One potential issue would be the cord. This epilator isn’t cordless, unlike most other high-end variants like the Braun and Philips. And despite having a wire, it still costs a bit more than other epilators that have a cord.

The question is, “are you willing to spend that much on something that has a cord?”

Let’s find out in this review.

A quick look at the features



What to expect from the Emjoi AP-18 Emagine epilator?

To see this epilator in action and know what to expect, please watch this video…

When it comes to epilators, Emjoi is one brand that many women have come to like.

They are one of the very few manufacturers that specialize in such. Their products have features not found in other products that make epilating less painful and more efficient.

The AP-18 is one of the most popular right now and considered by some women to be one of the best epilators right now.

72 Tweezers

One thing that separates this epilator from the others in the market is the number of tweezers it has.

The AP-18 has a grand total of 72 tweezers that make plucking hair faster. To put it perspective, the Braun Silk Epil 9, another high-end epilator, only has 40 tweezers. This has almost twice more!

What does this mean?

Having something with more tweezers makes the machine much more efficient at plucking the hair.

If you’re looking for something to rid of leg or armpit hair, this is an excellent option because it does the job faster.

To make the process less painful, the Emjoi AP-18 also has the dual opposed staggered heads that allow it to cover more surface area and still pluck the hair.

This epilator comes with the “Lifting Fingers” technology that lifts flat-lying hairs that other epilators may miss. It helps minimize the risk of ingrown hair.

Like most high-end epilators, this one can remove hair follicles as short as 0.5mm.

Here’s the best part, Emjoi says that this hair removing machine can keep your skin free from hair for up to 6 weeks. And if you read consumer reviews, women do agree with these claims.

Some got as long as 3 weeks, which is pretty darn good.

Design and Ergonomics

At first glance, you’d think that this is a Panasonic Arc 5 electric razor, but it isn’t. One design element that stands out is its shape.

The part that houses the tweezers is more massive than other epilators available right now.

A big reason for this heft would be the number of tweezers it has. Remember that this has 72 tweezers.

The size of the epilating head can be an issue in areas such as the groin or lip area if you like using tools like this on the face. But in areas with a lot of surface areas like the legs, this epilator will work very well.

One plus would be the handle. The concave design is very ergonomic and comfortable to handle. Holding this at a 90-degree angle will not be an issue.

Plastic Gears

One potential issue with this epilator would be the plastic gears. Plastic isn’t as sturdy as metal and may not last as long.

Tweezer head

This epilator has dual heads with 36 tweezers on each head.

The tweezers in each head rotate in opposite directions. As these tweezers turn, it pulls skin tout to help relax the skin and allows the epilator to pluck hair easier.

These heads offset a little bin, which allows it to cover a larger area.

It also has the “Glide Technology” that helps make plucking hair easier.

You don’t have to press the epilator hard on the skin for it to pluck the hair.

This is actually a useful safety feature because press too hard increases the risk of the tweezers pinching the skin.

Antimicrobial coating

The surface of this epilator (at least the tweezers) has an antimicrobial coating that protects the skin from infection. This is the only epilator with such.

Emjoi says that this epilator will work on the legs, arms, armpit, bikini line, and even the upper lip and chin.

Using this on your face will be tricky because of the sheer size of the head.

It’s easiest to use on areas like the legs, underarms, and arms.

But be careful about boney areas like the elbow and ankle area. Make sure to pull the skin taut on the knees to avoid pinching.

On sensitive areas like the groin, but I must warn you that it can be painful.

Some women would prefer to use waxing to altogether remove pubic hair. But they’re okay with using this to trim bikini lines.

Lots of women like to use this to remove armpit hair, as shaving can leave the armpit dark. The large head can be a bit tricky to use in this area, but it can be done.


One big reason women like this epilator is the hair plucking performance.

Yes, there will be a level of pain that you’ll have to deal with. But since the heads spin fast, it gives a massaging sensation that dulls the pain.

On legs, you may not be able to get everything in a single pass.

You may need a second pass on some instances but not more than that when done right.

Remember that this isn’t a razor. Don’t move it as fast. Use a slower stroke. Some women suggest using a circular stroke. Make sure to check our in-depth guide to epilating if you have not.

Experiment and see what works best for you.

This epilator will work best on coarse and normal hair. It may not pick up fine hair. Again, you’ll have to experiment. Don’t worry. Using this will be risk-free because it does come with a 30-day money-back guarantee.

It comes with a cord.

Remember that this epilator comes with a cord.

Emjoi does not specify the length of the cord, but consumers say it ranges between 6 to 8 feet. One reason why this has a wire is the 72 tweezers.

If this were running on batteries, I’m guessing the run time won’t be as long as other brands.

One advantage of having a power cord would be the constant power available. You don’t have to worry about it suddenly running out of power in the middle of a session.

Is it easy to clean?

Cleaning this shouldn’t be hard with the cleaning brush. Emjoi recommends using rubbing alcohol on the tip of the tweezers with a cotton swab. Just make sure that the cotton bud isn’t soaked with alcohol.

Accessories in the box

The Emjoi AP-18 comes with a cleaning brush, charging cord, and travel pouch for travel purposes.

What do consumers say?

With close to 2,000 reviews in Amazon alone, this is one of the most popular epilators.

Despite having a cord, women don’t seem to mind it. In terms of ergonomics, it is comfortable to hold and easy to move around.

One downside would be how loud it is. This epilator needs a larger motor since it has 72 tweezers. So it is natural for this to produce that much noise.

Using it for the first time can be intimidating, but you’ll get used to it.

Women who have thick, coarse hair liked the results. They said that it did an excellent job on the legs, arms, and underarms. It may struggle though plucking thin hair, so if you have such, try it out.

If it doesn’t work, then send it back for a refund.

The plug has an advantage.

One advantage of having a cord would be longevity. You don’t have to worry about the batteries wearing out, which would mean the epilator goes to the trash. Having a constant power source lessens that worry.

But if you insist on getting something cordless, then why not have a look at the Emjoi Emagine Rechargeable.

Plastic gears could be an issue.

If there is a weak point in this product, it would be the plastic gears.

There is a more substantial risk of these plastic gears wearing out or breaking prematurely. Be careful that you don’t accidentally run this over fabric as it can damage gears.

Expect some pain the first time.

Like all epilators, expect a level of discomfort when using this. Unlike shaving, though, the pain stops when you’re done. And the best part is you don’t have to do it every few days. Once the hairs are plucked, it stays smooth for a few weeks!

Where can I buy this?

You can buy this epilator from Amazon and it’ll be eligible for the 2-day free shipping if you join Prime.

Another option would be buying directly from Emjoi, but it’ll be more expensive.

The Verdict

Emjoi AP-18 is one of the most popular epilators for a good reason. It will perform.

Consumers were happy with how this epilator does at removing coarse and normal hair. But it may struggle with fine baby-like hair.

It has a massive head with 72 tweezers that’ll do the job faster than other brands with less. Overall this is a good option if you don’t mind having a cord.

It isn’t cheap, but it won’t cost as much as a cordless Braun, so it’s a good compromise.